Rendering
Management

Every rendering moves through a tightly managed pipeline — timelines, files, feedback loops — before it reaches a leasing office or ad campaign. I create, implement and oversee that process end-to-end, from initial intake of the project files to final image, including direct feedback on accuracy, lighting and style to keep every visualization true-to-life and on-brand. The relationship I build with the client, rendering teams, architects and designers is integral to its success.

Below is a selection of the projects I coordinated, with attribution to the rendering studio who produced them.

Projects

From first file to final image, every rendering moves through five stages I manage — here's how it comes together.

Project Kickoff
Each project starts with intake: CAD drawings, 3D models, ff&e, and a defined rendering list. I coordinate what's needed from the partners and get the project moving.

Rendering (in-progress) by Streetsense

Round 1: Views, Lighting & Mood
Whiteboxes are reviewed and refined until the perspective, camera and time of day are locked.

Photography by Streetsense

Backplate photography is scheduled and captured to match the approved whitebox angle and time of day. I coordinate either in-house photography or contracted vendors. On occasion, I personally execute the photography.

Rendering (in-progress) by Streetsense

Round 2: Color & Materiality
Once the view is approved, the model is fully textured and lit. I route client and architect feedback — from material accuracy to furniture placement — back to the rendering team.

Round 3: Final Preview
Final details — accessories, styling, photographic composites — are reviewed and refined until the image is accurate and on-brand.

Rendering (in-progress) by Streetsense
Rendering by Streetsense
Website by Streetsense | somanyc.com

Final Delivery
The finished rendering is delivered at full resolution, ready for marketing use.

These visualizations carry the story across the entire site. From leasing windows to print and social collateral, they drive thousands of impressions well beyond it.

Rendering animation by Streetsense

And now for the projects I managed…

SoMA

25 Water Street, Financial District, New York City — One of the nation’s largest office to residential conversions, brand-new residences and 100K sqft of unmatched amenities in the heart of Manhattan’s financial district.

Renderings by Streetsense | somanyc.com

18W55

18 West 55th Street, Midtown, New York City — A boutique 26-story tower steps from Fifth Avenue, featuring 97 luxury rentals with Morris Adjmi's signature blend of limestone, bronze, and modern sophistication.

Renderings by Streetsense | 18w55.com

The Everly Brooklyn

180 Ashland Place, Fort Greene, Brooklyn — A boutique 26-story tower steps from Fifth Avenue, featuring 97 luxury rentals with Morris Adjmi's signature blend of limestone, bronze, and modern sophistication.

Renderings by Streetsense | theeverlybk.com

Fifty Five Broad Street

55 Broad Street, Financial District, New York City — A 55 Broad Street, Financial District, New York City office-to-residential conversion in the Financial District, bringing 571 luxury apartments and a rooftop pool to the former Goldman Sachs tower.

Renderings by Streetsense | 55broad.com

The Langdon

288 East 88th Street, Upper East Side, New York City — A rare collection of one- to five-bedroom residences on the Upper East Side, featuring full-floor penthouses and terraced homes with light-filled interiors and refined, everyday-focused amenities.

Renderings by Streetsense | thelangdonnyc.com

Wrey

222 Broadway, Financial District, New York City — A striking conversion of a former office tower into 788 rental residences at the nexus of Tribeca and the Financial District. Studio through three-bedroom homes are paired with expansive amenities, including a 32nd-floor lounge with rooftop pool, a 75-foot indoor lap pool, full spa, and skyline views throughout Lower Manhattan.

Renderings by Hayes Davidson | wreynyc.com

Bozeman Yards

805 North Ida Avenue, Mill Arts District, Bozeman, Montana — A design-led condo community set against Montana's mountains and big sky, offering residences with expansive glass walls framing the surrounding landscape. Amenities center on The Yards Club, a wellness and social retreat reserved for residents, rooted in the creative energy of Bozeman's Mill Arts District.

Renderings by Streetsense & Darcstudio | bozemanyards.com